Greg Rutherford Net Worth: How Much Is The Former GB Long-Jump Olympic Gold Medallist Worth?

Greg Rutherford
Greg Rutherford

What is the Greg Rutherford net worth? The retired Olympic gold medallist long-jump king has been signed up to appear on ITV’s Dancing On Ice 2024. Read on as we take a deep dive into the net worth, career earnings, endorsements and personal life of Greg Rutherford.

Greg Rutherford Net Worth Estimated At £3.7 Million

Greg Rutherford’s net worth has been on the rise ever since he won a gold medal representing Great Britain at the famous London 2012 Olympics. Rutherford struck gold on ‘Super Saturday’ at the London Olympics, which saw Great Britain win gold medals from Jessica Ennis and Mo Farah on the same night.

As of today, it is estimated that Greg Rutherford’s net worth is somewhere in the region of £3.7 million, according to the Daily Mail.

As a member of the Gold Medal rich list, Rutherford has accumulated lots of money over the years through his career in track and field. His vast career earnings and endorsement deals have in turn helped catapult his net worth over the years.

However, compared to other Olympians, this figure of £3.7m is considered to be quite low. Regardless, his success as a long jump athlete has set the 1986-born Englishman for life.

Greg was awarded an MBE in the 2013 New Year Honours for services to athletics. So, there is still a lot to shout about from Rutherford’s side, despite perhaps not being quite as rich as some of his former Olympic teammates.

Greg Rutherford Career Earnings

Throughout his successful career in track and field, mainly as a long jump athlete, Greg Rutherford made his fair share of dough.

With winning long jump events all around the world, including most famously a gold medal at the London 2012 Olympics for Team GB, Rutherford has made his fair share of prize money and lucrative purses.

However, in an interview with The Times in early 2023, the Milton Keynes-man revealed that in the lead up to the London 2012 Olympics, he was making less than £30,000 per year. Around half of this was his salary from Team GB as their athlete, and the other half was from winning tournaments and endorsements.

However, in the same Times interview, Rutherford revealed that his fortunes drastically changed after capturing gold at London 2012. Having won an Olympic gold medal, Rutherford’s career earnings catapulted massively. The 37-year-old revealed that one night of jumping earned him in excess of £120,000.

After that, the career earnings really took off for Greg Rutherford. Given that his net worth is estimated at a cool £3.7m, you can be sure that he has earned millions of pounds throughout his career as an athlete, from endorsements and his life away from professional track and field.

Greg Rutherford Endorsements, Sponsors & Own Clothing Brand

Greg Rutherford 1

Given his rise to fame as a long jumper, winning an Olympic gold medal, world championship, two European championships and Commonwealth Games championship, Greg Rutherford has earned his fair share over the years through sponsors and endorsements.

Prior to the London 2012 Olympic Games, Rutherford has a long-standing kit deal with Nike. However, that endorsement deal between Nike and Rutherford expired in 2013, despite Rutherford winning gold at the Olympic Games a year prior.

Consequently, Rutherford was forced to make money with television appearances and speaking engagements to pay his mortgage, which also took him away from his training. Although this was the case, Rutherford was still endorsed by several other world renowned brands.

The likes of Range Rover were on of Rutherford’s sponsors, leasing him a car that he could drive free of charge. Popular watch brand Omega also endorsed Greg, giving him a free watch worth thousands of pounds. Not to mention various deals that got his free clothes and other luxury items.

“That’s all fantastic, but ultimately it doesn’t put food on the table, so you are in a scenario where you are forced to do promotions and appearances,” said Rutherford in an interview with the Daily Mail when asked about his various endorsement deals.

As his career developed, Rutherford also set up his own clothing brand called ‘GRavity’. This was due to his contract with Nike expiring and not being renewed, as well as income from other brands that he had affiliations with in the lead-up to London 2012 halting.

Overall though, you can be sure that Greg Rutherford made a comfortable living throughout his long jump career and still does today. This is partly down to his various lucrative endorsement deals over the years.

Greg Rutherford To Appear On Dancing On Ice 2024

Away from athletics entirely, Greg Rutherford is embarking on a totally new challenge as he is set to appear on Dancing On Ice 2024.

The former Olympic gold medallist, world champion, two-time European champion and Commonwealth champion long-jumper is one of several famous faces set to appear on the popular ITV show, alongside the likes of Olympic ski jumper Eddie The Eagle and retired boxer Ricky Hatton.

Series 16 of Dancing on Ice gets underway on Sunday, January 14th, with Rutherford amongst the favourites to go all the way. Given his athletic background and track and field prowess, the 37-year-old is currently priced as the 5/1 third favourite to win the competition according to the latest Dancing On Ice odds 2024.

Appearance fees for each celebrity on Dancing On Ice this year have not been fully disclosed, but as one of the most famous names in the line-up, Greg Rutherford is sure to be one of the highest paid contestants on the show this year. An exact figure is unknown.

Rutherford performed reasonably well when a contestant on Strictly Come Dancing back in 2016, and has been partnered with professional skater Vanessa Bauer for the 2024 Dancing On Ice competition. The pair will be quietly confident of going all the way and backing up their tag as one of the pre-competition favourites with UK bookmakers.

Greg Rutherford: Life After Track & Field Athletics

Rutherford was a professional long jump athlete up until his retirement from track and field athletics in 2018. After retiring from long jump, Rutherford tried his hand at both track cycling and rowing. But injury put an end to those career aspirations.

Whilst he was still very much a high performer in athletics, Rutherford appeared on Strictly Come Dancing 2016. He was partnered with professional dancer Natalie Lowe, dancing his socks off for nine weeks before he was eventually eliminated.

The 1986-born man from Milton Keynes also appeared on 2019 Celebrity MasterChef. Greg wowed judges Greg Wallace and John Torode, making it through to the finals before being crowned champion. It is evident that there isn’t much the gold medal machine can’t turn his hand to.

In April 2021 Rutherford announced that he had joined the Team GB bobsleigh setup, having started training again during the COVID-19 lockdowns in 2020. He was subsequently selected as part of the British bobsleigh team for the 2021/22 Bobsleigh World Cup, but the team failed to qualify for the 2022 Winter Olympics in Beijing.

Rutherford has also appeared in the media on several occasions, working as an athletics pundit. He also has several TV appearances on shows such as The Chase, The Great Sport Relief Bake Off, Would I Lie To You?, The Cube, The Million Pound Drop and Time Crashers to name but a few.

Who Is Greg Rutherford’s Girlfriend and Does He Have Any Children?

Despite being in a long term relationship with girlfriend Susie Verrill, the pair are not yet married. Rutherford and Verrill have been dating for several years now, and have three children together.

The pairs first child was born in 2014 – a son who they named Milo. Susie then gave birth to their second child during Greg’s stint on Strictly Come Dancing in 2016. They named their second son Rex. They also had a baby daughter Daphne.

Their eldest son (Milo) is now nine years old, with their second child (Rex) now six. Their daughter (Daphne) is two years old. It is unknown whether Greg Rutherford and Susie Verrill will have any more children together.

After seven years of dating, Greg and Susie got engaged in 2019, but are yet to have officially tied the knot. This is everything you need to know about Olympic Gold Medallist and elite long jumper Greg Rutherford and his personal life.

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