M. A. Umair
Sports Editor
Korea DPR has hired football fans?
M. A. Umair • Jun 22 2010As I was sitting at home working, I thought I would watch the Portugal vs Korea DPR game just for the heck of it. Apart from the boring performances both…
Brazil vs Ivory Coast – When flair and power collide
M. A. Umair • Jun 20 2010Brazil got off to a good start earning all three points from their opening fixture against Korea DPR a.k.a. North Korea. Ivory Coast, on the other hand, kept level with Portugal.
Italy vs New Zealand: Can Marchetti fill Buffon’s gloves?
M. A. Umair • Jun 19 2010The Group F is perfectly balanced at the moment with all teams having drawn their opening game and scored one goal each.
Cameroon vs Denmark – Eto’o vs Bendtner?
M. A. Umair • Dec 8 2021Cameroon and Denmark have both lost their opening games to Japan and Netherlands respectively. Although FIFA ranks Cameroon (19) over Japan (45) but on the day the Samurai Blues got one up on the Indomitable Lions. And well, Netherlands is just a better team than Denmark – the Danes were lucky to get out of it with just a 2-0 loss in my opinion.
Soccerlens’ official song for the 2010 World Cup
M. A. Umair • Jun 18 2010I know it’s a bit late but we just couldn’t resist it after we have been crazy about this song around the same time that the 2010 version of the…
Pakistan for the 2022 World Cup
M. A. Umair • Jun 18 2010Yes, I know it is quite far away and yes, I also know at the speed the world is going, a lot would have changed in the next 12 years….
Tiger Woods meets Football
M. A. Umair • Oct 8 2021No puns at Tiger Woods and his ‘adult’ lifestyle here because I am very much against making an issue out of celebrities’ personal life but this is something that he…
Babes of the 2010 World Cup
M. A. Umair • Dec 17 2021World Cup 2010 is around the corner and just like the previous years, hot football fans will be travelling with their nations to boost their morals. For once and for…
World Cup Ads: Hit or Miss?
M. A. Umair • Jun 21 2010A week to go to the World Cup and all our media is overflowing with relating themselves with the biggest tournament in football by all means possible – overflowing to…
World Cup ball: Supernatural, unpredictable or cheap?
M. A. Umair • Jan 11 2022Every four years when the World Cup is approaching there are always complaints about how bad the ball is – mostly from goalkeepers. This time it’s no different. But what…
Steven Gerrard Lucozade ad
M. A. Umair • Jun 21 2010The energy and sports drink Lucozade sent two guys to sneak up on Liverpool and England midfielder Steven Gerrard with a video camera to capture his secret of the powerful…
‘Gola Mondo’ – Guardian World Cup ad
M. A. Umair • Jun 21 2010The Guardian and the Observer are going for an extensive online coverage of the 2010 World Cup. They will be producing World Cup guides, wall-charts, match day programs, daily podcasts,…
2010 World Cup build-up – ESPN’s 32 epic works of art
M. A. Umair • Mar 1 2012ESPN is playing the lead role in 2010 World Cup coverage worldwide even leaving the host nation’s TV channel way behind. The top commentators of the game John Motson and…
Nando’s World Cup ad beats Nike’s
M. A. Umair • Jun 21 2010If you thought Nike’s ‘Write the Future’ ad was the best, then this Nando’s ad is the shit! They have broken all barriers of good advertisement. Who could’ve thought putting…
Rooney sneaks on a Tiger beer
M. A. Umair • Jun 21 2010While watching a game at Old Trafford from one of the VIP boxes, Manchester United ace and England’s only hope at the World Cup, Wayne Rooney sneaked in on a…