Best Football Betting Sites UK 2024 – Online Football Betting Guide

As the top sport people gamble on in Britain today, you need to know what the best football betting sites are. That is precisely what this page is all about. Discover the best betting sites for football and everything related to wagering on the beautiful game in the UK right now.

The Best Football Betting Sites in the UK

  • All
#1 Football Betting Site UK

Bet £10 Get £60 in Free Bets

23/10/23

Bet £10 Get £60 in Free Bets

  • Golden Acca Profit Boosts
  • BetMGM Extra weekly free bet
  • Daily horse racing boosts
9.8
5 Stars
NO CODE REQUIRED
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0
New customers only. 7 days to place a qualifying bet to receive 6 x Free Bets: 4 x £10 Horse racing, 2 x £10 Acca Free Bets. 7 day expiry. Exclusions apply. Stake not returned. T&Cs apply. 18+ begambleaware.org

Bet £10 & Get £30 in Free Bets for new customers at bet365

03/07/23

Bet £10 & Get £30 in Free Bets for new customers at bet365

  • Hundreds Of Markets On Matches
  • Leading Build-a-bet Feature
  • Trusted Around The World
9.7
5 Stars
NO CODE REQUIRED
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2
Registration required. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

Bet £10, Get £30 In Free Bets

29/12/23

Bet £10, Get £30 In Free Bets

  • Acca Club gives 5 weekly Profit Boosts
  • Big reputation for virtuals and eSports
  • Daily Price Boosts provide extra value
9.7
5 Stars
NO CODE REQUIRED
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0
T&Cs apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. 18+ BeGambleAware.org.

50% Back up to £35 Free Bet + 10 Free Spins

17/11/22

50% Back up to £35 Free Bet + 10 Free Spins

  • Large number of ongoing promotions
  • Reputable UK Bookmaker
  • Live Streaming on selected sports
9.7
5 Stars
NO CODE REQUIRED
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2
To activate this promotion you must deposit and stake a minimum of £10. You must place a minimum of 5 rounds during the qualifying period and 4 of these rounds must be at least half the value of your highest placed wager. T&Cs apply | 18+ New UK Customers Only | BeGambleAware.org

50% First Deposit Bonus Up To £50

13/10/23

50% First Deposit Bonus Up To £50

  • Impressive user experience
  • Highly competitive odds
  • Daily Promotions
9.7
5 Stars
Use bonus code
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PLAY10
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New bettors; Code PLAY10; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+

Bet £10 Get £50 in Bonuses

10/07/23

Bet £10 Get £50 in Bonuses

  • iOS and Android Apps
  • Best Odds Guaranteed
  • Free Bet Club
9.7
5 Stars
Use bonus code
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WELCOME40
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1
New 18+ UK customers only. Register using the promo code WELCOME40, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets and £10 in Free Spins (50x20p) credited within 10 hours of bet settlement. Free Bet stakes are not included in any returns. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.

Bet £10 Get £40 in Free Bets

08/03/23

Bet £10 Get £40 in Free Bets

  • Best Odds on Premier League Matches
  • Superb In Play Betting
  • No minimum deposit required
9.6
5 Stars
NO CODE REQUIRED
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0
18+ begambleaware.org. Spread betting losses can exceed deposit. Place a £10 fixed odds bet at minimum odds of 1/2. Get 2 x £10 free fixed odds bets + 4 x £5 free spread bets. Ts&Cs Apply.

Bet £10 Get £20 In Free Bets

14/04/23

Bet £10 Get £20 In Free Bets

  • Leading Mobile Apps
  • Ideal for in-play betting
  • Unique Virgin FIVES Promotions
9.6
5 Stars
NO CODE REQUIRED
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1
*New members. Offer not available 15/04/23 £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. Rules & Exclusions apply. Bet Responsibly. BeGambleAware.org. T&Cs apply, 18+

Bet £10 And Get A £10 Free Bet

03/11/22

Bet £10 And Get A £10 Free Bet

  • Mobile friendly experience
  • Odds better than average
  • Virtual Football Also On Offer
9.5
4.5 Stars
NO CODE REQUIRED
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0
DEPOSIT AND BET £10 MINIMUM ODDS 1/2 (1.50) / £10 FREEBET / VALID 7 DAYS / T&CS APPLY / 18+ / BEGAMBLEAWARE.ORG

Bet £10 on Horse Racing, Get £5 in Free Bets

14/04/23

Bet £10 on Horse Racing, Get £5 in Free Bets

  • Huge Range Of Promotions
  • Create Your Own Bet Feature
  • Home of the money back special
9.5
4.5 Stars
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Place a £10 Sportsbook bet at min. odds 1/2 (1.5) — get £5 in free bets, valid 30 days. SMS verification required. Bets placed on Greyhound racing markets are excluded. Only deposits via Cards will qualify. Free bets will be awarded after the qualifying bet has been settled. Your qualifying bet must be settled by 23:59 on 15/04/2023. T&Cs apply. 18+, Please Gamble Responsibly.

Bet £10 and Get a £30 Surprise Bet

19/07/23

Bet £10 and Get a £30 Surprise Bet

  • Leading Mobile App
  • Random Kwiff Boosts on Bets
  • Unique Welcome Offer
9.5
4.5 Stars
NO CODE REQUIRED
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1
New customers & 18+ only. Min. deposit of £10. Qualifying real money bet of £10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer awarded immediately but could be issued the next working day in exceptional circumstances such as technical fault. Additional T&Cs apply. Please gamble responsibly

Deposit £10 Get £30 in Free Bets

10/05/23

Deposit £10 Get £30 in Free Bets

  • One Of The Newest Bookies Around
  • Best Possible Price Promise
  • A Social Bookmaker
9.4
4.5 Stars
Use bonus code
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New UK, IE & Malta customers only. Min £10/€10 first deposit using Debit Card. Place a bet of £10 at min odds of 1.5 and get £10. Further £10 credited after 7 days and a further £10 credited after 14 days. Full T&Cs apply.18+. BeGambleAware.org.

Bet £10, Get £30 In Free Bets

10/11/23

Bet £10, Get £30 In Free Bets

  • Generous Welcome Offer
  • Competitive Odds Across The Board
  • Trusted For Years
9.3
4.5 Stars
Use bonus code
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#ad. 18+ Min deposit £10 • A qualifying bet is a ‘real money’ stake of at least £10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days and expires after 14 days • Bonus valid on selected Casino games only • Bonus wins capped at £500, excluding Jackpot wins • You must wager Bonus amount x40 – this requirement varies by game. Full T&C’s apply. BeGambleAware

Bet £10 Get £20 + Free Bet If 2nd To SP Fav

28/09/21

Bet £10 Get £20 + Free Bet If 2nd To SP Fav

  • Daily Specials On All Sports
  • Generous Acca Insurance Offer
  • Easy To Use Site
9.3
4 Stars
NO CODE REQUIRED
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1
*New UK customers (Excluding NI) only. Mobile exclusive. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Payment method restrictions. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply.**18+. Opt in. UK/IRE customers only. Max refund £/€20. Win or win part of e/w outright singles only. 5 or more runners. 1st bet on each race. Free bet expires after 7 days. Free/void/antepost bets don’t qualify. T&Cs apply

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Top 20 Football Betting Sites UK 2024

  1. BetMGM – Golden Acca deal five times a week
  2. bet365 – Many football promos and odds*
  3. BetUK – Massive choice of football betting odds
  4. QuinnBet – In play football bets special deal
  5. 10Bet – Plenty pre match odds boosts
  6. Betfred – Gigantic range of odds and offers
  7. Spreadex – Top football spread betting platform
  8. Virgin Bet – Football betting markets aplenty
  9. 2kBet – Great site for live football betting
  10. William Hill – Superb choice of football betting markets
  11. NetBet – Strong range of football odds
  12. Paddy Power – Bet Builder insurance bookie
  13. Kwiff – Football markets across the globe
  14. SBK – Mobile exclusive football sportsbook
  15. LiveScore Bet – Football scores service bookie
  16. 888Sport – Big global football betting site
  17. BetVictor – Major bookmaker with lots of football odds
  18. Tebwin – Football bookies with a growing profile
  19. BoyleSports – Another football betting heavyweight
  20. Parimatch – Newly launched bookie for football betting

* Registration required. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

How We Rank The Best Football Betting Sites in the UK

You may be wondering how the experts at Sportslens.com rank the top football betting sites in Britain. We use the following criteria listed and expanded upon below. This is why we are a trusted source of information on all things relating to betting in general. Here are the key factors in determining what best in class for online football betting looks like:

  • Football betting odds and markets
  • Cash out functions and options
  • Football betting deals and promos
  • Live football betting and streaming
  • Additional features

Football Betting Odds and Markets

Betting on football should be an immersive experience, so you should expect the widest range and choice of football betting odds and markets possible. From niche and popular bet types to obscure leagues to wager on, we look at the whole picture. When it comes to football betting odds today, SBK has a lot to offer through its Price+ promise as that guarantees you the top price.

Cash Out Functions and Options

Whether you want to stay in front or cut your losses on a bet going nowhere, you need cash out options on football betting sites today. If a bookies doesn’t provide these, then forget them. They aren’t playing fair with you and have fallen behind the standards expected in the industry. Kwiff are well known for being among the top football betting sites with cash out as they let you boost a wager you want to withdraw.

Football Betting Deals and Promos

Offers are everything when it comes to football. Just giving standard fixed odds falls way short of what is acceptable from a bookmaker. They must do everything in their power to entice you. From Acca Insurance and winnings bonuses to football free bets and cashback deals, promotions can be a decisive factor in whether you bet. We would recommend Betfred in this area, because they have so many offers including Double Delight and Hat-Trick Heaven relating to goalscorer bets.

Live Football Betting and Streaming

You want to see the action live and get that incredible feeling you only get through in play football betting now. Feel the excitement? Live graphics are good but live streaming is even better, so you can see the action unfolding and then decide what wagers to place next. Again, betting on football should be immersive and nobody does it better live than Bet365 with their streams and in play service. BetUK also gets a big tick on the live betting front.

Additional Features

Finally, the last of our key criteria are those extras that may not always be obvious. We are not talking about a mobile app or a Loyalty Club here but things on site that come for free. There is much on the absorbing football predictor games you can get below. Among those offering that plus the BetFeed trending tool is 888Sport, an industry leader in football betting online right from inception.

Bet On Football – Key Features Of Football Betting Sites

When you bet on football matches, there are plenty of things that top bookies should provide. We shall look at each of the key features in more detail below, but first let’s list them so you understand:

  • Best Football Betting Sites UK [cur_year] - Online Football Betting Guide Cash out options
  • Best Football Betting Sites UK [cur_year] - Online Football Betting Guide Football acca and Accumulator deals
  • Best Football Betting Sites UK [cur_year] - Online Football Betting Guide Football prediction games
  • Best Football Betting Sites UK [cur_year] - Online Football Betting Guide Live markets, aka in play football betting
  • Best Football Betting Sites UK [cur_year] - Online Football Betting Guide Football spread betting
  • Best Football Betting Sites UK [cur_year] - Online Football Betting Guide Virtual football betting

For a better visual on what the top and new betting sites do and don’t offer, we also have a table that illustrates this. As football spread betting is the niche of Spreadex and otherwise more of a feature you will see on sportsbooks in America rather than the UK, we have omitted them and that particular element. Instead, we substituted bet builder functions :

Bookmaker Cash Out Acca Deals Predictor Live Betting Virtual Bets Bet Builder
BetUK fa shield fa shield fa shield fa shield fa shield close fa shield close
Quinnbet fa shield fa shield fa shield close fa shield fa shield fa shield
10bet fa shield fa shield fa shield close fa shield fa shield fa shield
Betfred fa shield fa shield fa shield close fa shield fa shield fa shield
Parimatch fa shield fa shield fa shield close fa shield fa shield close fa shield
2kbet fa shield fa shield close fa shield close fa shield fa shield close fa shield close
William Hill fa shield fa shield fa shield fa shield fa shield fa shield
NetBet fa shield fa shield fa shield close fa shield fa shield fa shield
PaddyPower fa shield fa shield fa shield close fa shield fa shield fa shield
Kwiff fa shield fa shield close fa shield close fa shield fa shield close fa shield close

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Best Football Betting Sites With Cash Out

Top football betting sites with cash out will let you either fully or partially end a bet early. This might be because the wager you made is winning, and you want to quit while you’re ahead. Alternatively, the bet on football you placed isn’t going so well and you want to cut your losses. These are the best football betting sites with cash out in the UK today:

Best Football Betting Sites With Cash Out

  • All

Bet £10 and Get a £30 Surprise Bet

19/07/23

Bet £10 and Get a £30 Surprise Bet

  • Leading Mobile App
  • Random Kwiff Boosts on Bets
  • Unique Welcome Offer
9.8
5 Stars
NO CODE REQUIRED
Visit Site
Learn More
1
New customers & 18+ only. Min. deposit of £10. Qualifying real money bet of £10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer awarded immediately but could be issued the next working day in exceptional circumstances such as technical fault. Additional T&Cs apply. Please gamble responsibly

50% Back up to £35 Free Bet + 10 Free Spins

17/11/22

50% Back up to £35 Free Bet + 10 Free Spins

  • Large number of ongoing promotions
  • Reputable UK Bookmaker
  • Live Streaming on selected sports
9.7
5 Stars
NO CODE REQUIRED
Visit Site
Learn More
2
To activate this promotion you must deposit and stake a minimum of £10. You must place a minimum of 5 rounds during the qualifying period and 4 of these rounds must be at least half the value of your highest placed wager. T&Cs apply | 18+ New UK Customers Only | BeGambleAware.org

Bet £10, Get £30 In Free Bets

29/12/23

Bet £10, Get £30 In Free Bets

  • Acca Club gives 5 weekly Profit Boosts
  • Big reputation for virtuals and eSports
  • Daily Price Boosts provide extra value
9.6
4.5 Stars
NO CODE REQUIRED
Visit Site
Learn More
0
T&Cs apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. 18+ BeGambleAware.org.

Bet £10 Get £10 Free Bet

28/09/21

Bet £10 Get £10 Free Bet

  • Weekly Free Bets
  • Simple User Friendly Interface
  • Appealing Odds For All Games
9.6
4.5 Stars
NO CODE REQUIRED
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0
New customers only. Min deposit and bet £10 (£20 if E/W bet) from UK debit card only. Min odds Evens (1/5 per leg in multi selection). £10 Free Bet valid for 7 days, stake not returned, no Cash Out, max winnings £5k.

Best Betting Sites for Football Accumulators

A football acca is now a weekend tradition for many punters in the UK. Perhaps the biggest development for all football betting sites in the internet age, the accumulator sees you put several results together in one bet. From Acca Insurance if one leg lets you down to winnings bonuses, these are the best betting sites for football accumulators around:

Best Betting Sites For Football Accumulators

  • All

50% Back up to £35 Free Bet + 10 Free Spins

17/11/22

50% Back up to £35 Free Bet + 10 Free Spins

  • Large number of ongoing promotions
  • Reputable UK Bookmaker
  • Live Streaming on selected sports
9.8
5 Stars
NO CODE REQUIRED
Visit Site
Learn More
2
To activate this promotion you must deposit and stake a minimum of £10. You must place a minimum of 5 rounds during the qualifying period and 4 of these rounds must be at least half the value of your highest placed wager. T&Cs apply | 18+ New UK Customers Only | BeGambleAware.org

Bet £10, Get £30 In Free Bets

29/12/23

Bet £10, Get £30 In Free Bets

  • Acca Club gives 5 weekly Profit Boosts
  • Big reputation for virtuals and eSports
  • Daily Price Boosts provide extra value
9.7
5 Stars
NO CODE REQUIRED
Visit Site
Learn More
0
T&Cs apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. 18+ BeGambleAware.org.

Bet £10 And Get A £10 Free Bet

03/11/22

Bet £10 And Get A £10 Free Bet

  • Mobile friendly experience
  • Odds better than average
  • Virtual Football Also On Offer
9.7
5 Stars
NO CODE REQUIRED
Visit Site
Learn More
0
DEPOSIT AND BET £10 MINIMUM ODDS 1/2 (1.50) / £10 FREEBET / VALID 7 DAYS / T&CS APPLY / 18+ / BEGAMBLEAWARE.ORG

Best Football Betting Site Prediction Games

A football betting site prediction game should be free to play and separate from the regular fixed odds wagering you enjoy. This is just supposed to be a bit of fun. These predictors come in many different forms. From certain players to score to correct results, the whole point is that you receive bonuses. Check out the top football betting site prediction games available through UK bookies:

Recommended Bookies for Football Prediction Games

  • All

Bet £10, Get £30 In Free Bets

10/11/23

Bet £10, Get £30 In Free Bets

  • Generous Welcome Offer
  • Competitive Odds Across The Board
  • Trusted For Years
9.7
5 Stars
Use bonus code
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#ad. 18+ Min deposit £10 • A qualifying bet is a ‘real money’ stake of at least £10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days and expires after 14 days • Bonus valid on selected Casino games only • Bonus wins capped at £500, excluding Jackpot wins • You must wager Bonus amount x40 – this requirement varies by game. Full T&C’s apply. BeGambleAware

Bet £10, Get £20 in Free Bets

14/04/23

Bet £10, Get £20 in Free Bets

  • Regular Price Boosts
  • Live Streaming Available
  • Stunning Looking Interface
9.6
4.5 Stars
NO CODE REQUIRED
Visit Site
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2
T&Cs apply. *New members. Offer not available 15/04/23. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from crediting (ex. E/Ws & Multiples), stakes not returned. Bet Responsibly. BeGambleAware.org 18+

Best Live Football Betting Sites

In play football betting is another huge innovation of modern times. There is nothing quite like the buzz of placing a wager as the action unfolds live in front of you. The frisson and excitement is something that online football betting sites tap into. You need to know which is best, though. Check our toplist of live football betting sites here:

Best Live Football Betting Sites

  • All

Bet £10, Get £30 In Free Bets

29/12/23

Bet £10, Get £30 In Free Bets

  • Acca Club gives 5 weekly Profit Boosts
  • Big reputation for virtuals and eSports
  • Daily Price Boosts provide extra value
9.8
5 Stars
NO CODE REQUIRED
Visit Site
Learn More
0
T&Cs apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. 18+ BeGambleAware.org.

50% Back up to £35 Free Bet + 10 Free Spins

17/11/22

50% Back up to £35 Free Bet + 10 Free Spins

  • Large number of ongoing promotions
  • Reputable UK Bookmaker
  • Live Streaming on selected sports
9.7
5 Stars
NO CODE REQUIRED
Visit Site
Learn More
2
To activate this promotion you must deposit and stake a minimum of £10. You must place a minimum of 5 rounds during the qualifying period and 4 of these rounds must be at least half the value of your highest placed wager. T&Cs apply | 18+ New UK Customers Only | BeGambleAware.org

50% First Deposit Bonus Up To £50

13/10/23

50% First Deposit Bonus Up To £50

  • Impressive user experience
  • Highly competitive odds
  • Daily Promotions
9.7
5 Stars
Use bonus code
Copied
PLAY10
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New bettors; Code PLAY10; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+

Best Football Spread Betting Sites

Covering the spread is most associated with American gambling, as noted above. However, one of the best football betting sites UK punters use has cornered the market in this region somewhat. We are of course referring to Spreadex, the dedicated platform to this type of wagering. In terms of what is the top football spread betting platform in Britain, it is no contest. Spreadex are simply the best with any other bookie a distant second at best.

Best Virtual Football Betting Sites

The focus so far has been on the football matches played in the UK and beyond. That is all real life. One of the main options for virtuals is virtual football betting markets, though. It should not be discounted from your thinking when considering the best online football betting sites today. With that in mind, visit these sites if virtual football betting appeals to you:

Best Virtual Football Betting Sites

  • All

Bet £10 Get £50 in Bonuses

10/07/23

Bet £10 Get £50 in Bonuses

  • iOS and Android Apps
  • Best Odds Guaranteed
  • Free Bet Club
9.8
5 Stars
Use bonus code
Copied
WELCOME40
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To activate this promotion you must deposit and stake a minimum of £10. You must place a minimum of 5 rounds during the qualifying period and 4 of these rounds must be at least half the value of your highest placed wager. T&Cs apply | 18+ New UK Customers Only | BeGambleAware.org

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Place a £10 Sportsbook bet at min. odds 1/2 (1.5) — get £5 in free bets, valid 30 days. SMS verification required. Bets placed on Greyhound racing markets are excluded. Only deposits via Cards will qualify. Free bets will be awarded after the qualifying bet has been settled. Your qualifying bet must be settled by 23:59 on 15/04/2023. T&Cs apply. 18+, Please Gamble Responsibly.

Where to Get the Best Football Betting Odds

When you bet on football games, you want to feel as though you are getting value for money. The most persuasive way bookies can do that is by giving you the best prices. Many lay claim to having the top football betting odds around, yet more often than not you need to go to the established bookmakers to receive them. 

The likes of  SBK issue price promises, pledging to provide you with the industry leading odds. These apply only to regular pre-match fixed odds as in play football betting markets are much harder to assess and keep track of for data crawlers. Nonetheless, here are three of the industry heavyweights and how you can get top football betting odds through their sportsbooks:

William Hill Football Betting

William Hill

Betting on football with William Hill is a key part of the experience you have on site. The latest Enhanced Odds specials and multiples appear right at the top of the section page. There are also Super Odds that are boosted even more. William Hill makes it easy for you to get extra value by putting their promotions with enhanced football betting odds front and centre. 

When it comes to betting on individual games pre-match, it is common for there to be at least 600 different markets. Perhaps the best thing about William Hill football betting, though, is the Acca Freedom deal. This lets you choose between boosting the odds available on your accumulator or insuring against one leg letting you down. #YourOdds Multi Match and Trending lets you see what people are betting on across accumulators and same match multis.

Ladbrokes Football Betting

logo ladbrokes

With Ladbrokes, both Football and Football Accas appear on the top menu of the sportsbook as they know it is big business. Matches are listed in tabs for today, tomorrow and the future. It is common for there to be 200 markets available on games with English football coming first. Where there are Price Boosts, this is indicated by a gold logo with black type. In play events have their own tab with virtual football betting accessed separately via the main menu.

Besides Price Boosts, there is the opportunity to use one Odds Boost on Ladbrokes football betting markets every day. You can also boost, track, edit and insure your first accumulator on a daily basis. These need to be fivefolds and up with only certain markets applying. There are also minimum odds per selection and cumulative odds thresholds to meet.

Paddy Power Football Betting

paddy power

Although perhaps best known for their cheeky PR stunts and campaigns, Paddy Power takes the most popular betting sport in the British Isles very seriously. Turbo Power Prices, where your stake is limited, and Power Prices, sit atop their Popular tab of the football section. Featured matches which include these and the Early Payout promotion are then listed. There are also In Play, Competitions, Specials and Virtuals tabs, as well as one dedicated to Today’s action in the beautiful game.

Also among your Paddy Power football betting options are Bet Builder, complete with insurance if one leg doesn’t come off on a TV game in the EPL. Their Acca Insurance covers all leagues and all pre-match markets, provided the wager has at least four selections. Again, if one leg lets you down, you get your stake back as a free bet up to £10 once each day.

The Best 5 New Football Betting Sites

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Online Football Betting Sites Offers and Promotions

All of the best football betting sites UK customers use provide offers and promotions to attract you. These take various forms. Some are aimed at bringing in new business to a bookie, whereas others focus on all punters. Here are the most popular types of deal available:

New Customer Offers

William Hill

The best online football betting sites must all have new customer offers. While these may not be specifically tailored to the sport, you will always be able to use a welcome bonus on it. This is because nothing is more popular to bet on in the UK today than football. A great example of a new customer offer is the William Hill bet £10 and get £40 welcome bonus.

Football Free Bets

Betfred logo

One of the most popular promotions are football free bets and these can be aimed at both new and existing customers. Offering a deal in the form of free bets is a classic welcome bonus tactic, but there are also bet and get offers that everyone can enjoy if you look hard enough. One of the top football free bets deals out there is the Betfred bet £10 and get £40 in free bets offer.

Acca Insurance

logo grosvenorsportsThere is nothing more frustrating than a football accumulator bet letting you down by one leg. That is why football betting sites invented Acca Insurance, so that if it happens you don’t miss out. You may get a refund in cash or as a free bet bonus to have another go without risking further capital. With accumulators becoming so popular, it’s no wonder that so many punters take up this option. Among the best examples of Acca Insurance you can get today is Grosvenor Sport with its Acca Boosts.

Cashback and Risk Free Betlogo quinnbet

The idea of cashback on your losses can apply to both new and existing customers. When it is a welcome bonus, it is also known as a Risk Free Bet. Paddy Power are among the bookies offering this promotion to new customers. QuinnBet go further and offer cashback on 50% of losses up to £25 refunding you with a free bet.

Price BoostsBetUK logo

Offers that increase the price you get go by many names. Acca Boosts, Bet Boosts, Enhanced Odds, Super Odds, and so on. Every one of the football betting sites has their own gimmick with it. Take BetUK, for instance. They offer five profit boosts through their weekly Acca Club deal that increase your winnings depending on the number of selections in the accumulator.

Popular Competitions On Top Football Betting Sites

Football betting online is all about placing wagers on the best action. In the UK, this is arguably our national sport. Whether it is domestic, overseas or international competition, there are plenty of leagues and tournaments for you to get stuck into. The best online football betting sites will put these competitions at the forefront of their coverage:

  • English Premier League (EPL) 
  • UEFA Champions League (UCL)
  • English Football League (EFL)
  • Spanish La Liga
  • Italian Serie A
  • German Bundesliga
  • UEFA European Championships (EUROs)
  • FIFA World Cup

English Premier League (EPL)

EPLOnline football betting in the UK has grown in proportion with the Premier League. Several games each weekend are broadcast live on TV through Sky Sports and BT Sport. The best football betting sites target these matches for extra special coverage in the hopes of attracting lots of business. There is now more outright betting on the EPL than ever, as well as odds for every game. You can find out more about bet types further down the page.

UEFA Champions League (UCL)

Champions leagueAs at least four Premier League teams qualify for the UEFA Champions League every season, the best betting sites for football tap into Europe’s elite club competition. Where else can you see EPL heavyweights like Manchester City, Liverpool, Manchester United and others clash with the top teams on the continent? From every qualifying round right through to the final, UCL online football betting covers all the phases with group stage and outright markets included.

English Football League (EFL)

EFLBelow the Premier League is the EFL Championship, and the cut-throat competition to get into the top flight. This desperate scramble is often more absorbing than the EPL. Only the top two teams go up automatically from the Championship, leaving third down to sixth after the regular 46-game season ends competing in the lethal lottery that is the EFL Play-Offs.

At the other end, the bottom three go down to EFL League One. Four teams change between League One and League Two every season, with the bottom two in the fourth tier dropping out of the Football League completely. There is so much action for the leading football betting sites UK customers can access to provide, with 72 teams in total competing across three divisions.

Spanish La Liga

laligaMany famous British footballers have gone on to play in Spain. Think Gary Lineker, Michael Owen and Gareth Bale over the last three generations. La Liga has often been fought out between capital club Real Madrid and Catalan giants Barcelona, although Valencia and Atletico Madrid have also lifted the trophy more than once this century. The top betting sites football fans like offer the full range of markets and odds about La Liga too. with weekend TV games broadcast later in the evening after the EPL action concludes.

Italian Serie A

serie aThere is something of a cult following of Italian football in the UK among a certain generation of devotees. It probably stems from the Football Italia television programme broadcast on Channel 4 during weekends in the 1990s. That was a golden era for Serie A when Italian clubs were successful in Europe too. Teams like Juventus, Inter Milan and AC Milan have all had their periods of dominance. Top online football betting sites tap into this sense of nostalgia by giving Serie A the works with what is on offer.

German Bundesliga

bundeesligaSo often in the history of the England national football team, Germany has been the nemesis. That has led to a curious fascination with the domestic league of those great rivals. The Bundesliga is where big boys Bayern Munich and Borussia Dortmund, so brilliant at sourcing young talent, play. The best football betting sites UK punters wager with gives this competition due care and attention. Bundesliga action can often be a highlight.

UEFA European Championship (EUROs)

eurosThe best footballers in Europe represent their countries by taking part in the EUROs on a four-year cycle. Governing body UEFA expanded the European Championship from EURO 2016 so that 24 nations qualified. More international football than ever is now played in Europe. From the qualifiers right through to the tournament finals, the EUROs football betting online you get on top sites covers all the angles.

FIFA World Cup

world cupThey call the World Cup the greatest sporting show on earth. Football is a sport with global appeal, and this remains the ultimate accolade for any player. The tournament is the only place where you can see heavyweights from South America, Africa and Europe clash with Asian and North and Central American nations. 

Held every four years, the are region specific World Cup qualifiers with a set number of places for the finals available to each confederation of FIFA. Betting on football doesn’t get any bigger than this.

Top betting sites football punters wager on in the UK ensure that betting on the World Cup is a unique experience, throwing tons of their bookmaking budget at the tournament. That’s only to be expected with so many eyes on the product.

What it also means is plenty of World Cup betting offers catering for both new and existing customers available. Those are well worth checking out to enhance your enjoyment of the tournament finals for a bit of fun.

Be sure to look out for great World Cup odds and markets throughout qualifying and the tournament finals. This only comes round every four years, so make the most of it!

Best Markets Provided by Football Betting Sites UK

When you place a bet on football with one of the top betting sites in the UK, there are certain popular markets that will attract you. There is now so much choice of what you can wager on with this sport that it may help beginners to know what bet types people place most often. Here is our list of the 15 most popular football betting markets today:

  • Competition Outrights
  • Match Result
  • Both Teams to Score (BTTS)
  • Correct Score
  • Handicaps 
  • Half-Time/Full-Time (HT/FT)
  • Goalscorer Markets
  • Win to Nil
  • Win and BTTS
  • Wincasts or Player / Scorer Double
  • Draw No Bet
  • Double Chance
  • Over/Under Markets
  • Scorecasts
  • Bet Builder
Competition Outrights
Outright betting on football is about the season, competition or tournament as a whole. You can place wagers on teams or nations winning the league or qualifying for a major finals, but also who gets relegated or promoted, stage of elimination, Group markets, finishes within the top so many places and more. When you bet on football for the long haul, it’s an outright wager.
Match Result
When you bet on the outcome of a football match between two teams, there are three options. Either side wins or it ends in a draw. The match result market is always in 90 minutes, plus stoppage time and doesn’t include the result after extra time and/or a penalty shootout in the event of the game being a knockout fixture.
Both Teams To Score (BTTS)
It’s a yes or no proposition if both teams score within the regulation 90 minutes and any stoppage time added on by the referee on football games. Often abbreviated to BTTS, you need either both sides to get a goal or not, depending on the wager you made.
Correct Score
What will the precise scoreline between two football teams be at the full-time whistle? Your reward for calling the exact result rather than just which side wins should be some better odds. There are plenty more permutations in the online football betting with Correct Score, so that gets factored into the prices offered by bookies.
Football Handicap Betting
When one team is such strong favourites to win a match, football handicap betting becomes a serious option. It’s not a question of if but by how many? Sometimes referred to Asian Handicaps, these markets need your selection to win despite the imaginary deficit in goals given to the fancied team or the underdogs win or lose by less than the pretend headstart provided.
Half-Time/Full-Time (HT/FT)
What will the result at half-time be and then at full-time in the same wager? That is how HT/FT betting works. This allows you to factor in teams with a strong record in the second-half coming back into a match. Games can be completely turned on their head and, if you can pick out when this happens, your reward is better odds than the regular match result markets.
Goalscorer Markets
There are lots of goalscorer markets on the football betting online sites in the UK. Anytime goalscorer pays out if your chosen player finds the target at any point during the regulation 90 minutes or stoppage time. First goalscorer is for who strikes first and Last goalscorer for the player who nets last. You can also wager on players scoring two or more even taking the match ball home with them following a hat-trick. When you do live football betting, the Next goalscorer is also a popular market.
Win To Nil
Betting on a Win to Nil is simple. This is a wager where you think one team will beat the other without the opposition scoring. It doesn’t matter whether the final result is 1-0, 2-0, 3-0, etc., so long as your fancied side is victorious without conceding, then the bet pays out.
Win and BTTS
Should you fancy both teams to score but a certain side to win the match, then there is a wager for that. It’s called Win and BTTS, or Match Result and BTTS. Again, the precise scoreline doesn’t matter, so long as it is 2-1, 3-1, 3-2, 4-1, 4-2, 4-3, etc. in favour of your chosen team.
Wincasts or Player/Scorer Double
Let’s say you like an in-form football player to fire their team to victory. It would make sense to bet on their side winning the match and the individual scoring a goal. You combine the odds from the Match Result with an Anytime goalscorer bet into one wager here.
Draw No Bet
When you back either team Draw No Bet in a football match, then your stake is returned in full if the game ends level after 90 minutes. It is in effect the Match Result market but with the option of the draw taken out. You get shorter football betting odds as a result yet with some insurance.
Double Chance
A Double Chance wager sees you mitigate the potential for your bet losing by covering two outcomes from the Match Result market in the same bet. You can either back one team to win and the draw, the other team for victory and a draw, or either side to be successful. Again, the odds you receive are shorter.
Over/Under Markets
With Over/Under markets, you can bet on football matches having more or fewer goals or corners than certain thresholds. These are traditionally in intervals that go 0.5, 1.5, 2.5, etc. If you bet on Over, then there needs to be more goals or corners than the amount set. Should you wager on Under, then there must be fewer to win.
Scorecasts
A Scorecast is where you bet on the First Goalscorer and Correct Score in the same wager. The odds that online football betting sites offer on this should be generous. Such a bet has quite a large scope to not come off, so a competitive price and large potential profit should be your reward.
Bet Builder
One of the more recent innovations on betting sites football punters use is the Bet Builder. You can now create your own same game accumulators. Pick and choose punts you might have placed individually and combine them on the same betslop. The bookies then give you a price on everything you included coming off.

Football Betting Strategy – Our Top 3 Ultimate Football Betting Tips

Before you start gambling on the best betting sites for football today, you need to think carefully about your approach. That is where football betting strategy comes in. There is no harm in leaning on experts like those we use here at Sportslens.com for a few football betting tips if you’re a beginner. Heed our advice but remember no system can guarantee winners, only better informed decisions:

Tip 1: Study Team News and Form

If you don’t follow the sport closely, then you need to start. Knowing which players miss out through injury, suspension or being cup tied before betting can help you decide on wagers. Say a footballer has a great goalscoring record against particular opposition. That is all well and good, but if they have struggled for fitness and their team isn’t in form, that may be a reason to look elsewhere. Keep yourself up to date. It is a good football betting strategy to remember that form is temporary but class is permanent.

Tip 2: Combine Favourites in an Acca

There is no value in backing hot favourites to win football matches on their own. Instead, one of our football betting tips is to combine fancied teams together for victory in an accumulator. The great thing about accas is that odds are multiplied from leg to leg. That impacts the potential profit in a positive way. Use one of the best betting sites for football accumulators we recommend when doing so, as you may get some great deals like Acca Insurance.

Tip 3: Specialise in Certain Markets

It also makes sense if you can identify value bets in a certain type of market to try and farm that as much as possible. It might be that you have a knack for sourcing value goalscorer bets, or making the right calls in the Over/Under betting. Whatever works for you. There is no harm in specialising if it has proved a profitable line for you. When you have carved out a niche for yourself, exploit it at every opportunity.

The Last Word

So, there you have it. All of the best betting sites for football have to offer quite a lot to you to be worthwhile. It is an absolute cornerstone of the gambling industry now. The change over the last 30 years has been quite remarkable. Get wagering on the best betting sites for football and hopefully that is through one of our Soccerlens.com partners.

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