Some years back, Mansion Group attracted media attention by inking a sponsorship deal with Tottenham Hotspur. Even those who have never heard of this deal would be familiar with Mansion Group casinos such as Slots Heaven, Casino.com, Mansion Casino, and others.
This year, sports enthusiasts are going to see a lot of Mansion Group on their television screens as the company has signed sponsorship deals with AFC Bournemouth, a Premier League newcomer, and Crystal Palace. As a result, the Mansion Group logo will feature on the shirts of players of both teams.
The deal will benefit not only the two teams, but also the Premier League because Mansion Group, which has players has different parts of the world, is sure to attract a huge international audience to the league, especially at a time when it is contemplating expansion into regions where football is not that popular.
Football stands a better chance of gaining popularity overseas chiefly due to the fact that Mansion Group has chosen to sponsor relatively unknown Premier League teams instead of the larger and widely acclaimed teams such as Liverpool and Manchester United. The sponsorship could actually lead to the discovery of the two smaller teams, increasing their fan base, and this could in turn strengthen the Premier League.
Mansion Group CEO Sagi Lahav said that the international gambling company has the “utmost respect for the English Premier League.” Lahav says that the firm is happy to work with a team such as Crystal Palace “whose hard work and determination has seen them secure their place in the Premier League for a third consecutive season.” He also said that Mansion Group is “impressed by the recent performance and promotion of AFC Bournemouth” chiefly because it has “a fundamental belief in hard work and perseverance.”
The double sponsorship deals are going to benefit not just the Premier League, but also Mansion Group as millions of fans all over the world will see its logo on players’ shirts in the next season. For example, Yohan Cabaye, the French player who recently joined Crystal Palace, wore the club shirt with the Mansion Group logo for his photo op.
The Mansion Group, which was established in 2004, is one of the top providers of online gambling services. The firm enjoys a huge market share and has a large base of players from all over the globe.